by Tancredi | Jan 23, 2017 | Strategy
Among the other hopefully good things, this new year is bringing to us new exciting opportunities to shine as marketers and to make the most out of our strategies and plans. According to this list my predictions and insights were correct, this year in fact the ones...
by Elena | Mar 2, 2016 | Strategy
The importance today of using marketing strategy in organizational or business-to-business (B2B) marketing is highlighted by the latest content marketing institute report. Supplier websites, web searches and in most countries emails are now primary...
by Elena | Jan 7, 2015 | Strategy
Have you fine-tuned your marketing strategy for 2015 yet? If not, you need to take action ASAP. It’s really important that you give some serious thought to how you’ll attract new customers and clients over the next 12 months, and it could make a huge...
