Food & drink extraordinaire
Ambrosia came to us in search of a cohesive brand message & compelling digital presence. Working closely with the company’s founders, we were able to capture the essence of their vision, help them convey Ambrosia’s unique story and spread the word about their superior products. We accomplished this by establishing a unified brand message across all channels that highlighted the quality of the products sold on their platform, which are all DOP and GDP certified. Thus ensuring the message will get across all touchpoints.
The first goal of our new collaboration was to understand both the brand as well as the buying habits of Ambrsia’s customers. With this objective in mind, we created a robust platform. The information we gathered led to insights that allowed us to create Ambrosia Italy’s brand, as well as coming up with highly engaging visual content to make their story more compelling and highlight their values.
We crafted a lifestyle-oriented, fully responsive CMS laced up with our powerful DesignDiverso™ integrated tools, UI design built around an in-depth user analysis that put Ambrosia ahead of the competition. We embraced minimalism, reinforcing the message of authenticity.
Through a deeper understanding of their target we designed their new identity using vibrant colors throughout the logo that reflected the four main elements in line with Ambrosia’s products.
Ambrosia Italy is becoming a household name and the go-to food & drinks broker for Italian products in the U.S. We’ve created Amrbrosia brand and digital presence. The web experience is been proving successful by significantly increasing on-site user visits and at the same time cutting down on the bounce rate.